SOFTSWISS Celebrates 10th Anniversary of Acelerados with Exclusive Racing Event in France?

Jade Denosta June 27, 2024

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SOFTSWISS Celebrates 10th Anniversary of Acelerados with Exclusive Racing Event in France?

Leading iGaming software provider SOFTSWISS co-hosted an exclusive racing event in France to celebrate the 10th birthday of ‘Acelerados,’ a popular motorsport channel created by F1 legend Rubens Barrichello and automotive journalist Gerson Campos.

The main event is a one-of-a-kind track day featuring the legendary Williams FW33 car, the very same ride Barrichello drove during his F1 glory days. Participants got the chance to experience the adrenaline rush of high-speed racing themselves. At the same time, Barrichello fulfilled a lifelong dream by racing alongside his sons in the iconic car. To make it even more special, a custom-built three-seater bolide was featured in the event, allowing Barrichello to share the experience with the ‘Acelerados’ audience.

The SOFTSWISS team was there to cheer on Barrichello as he celebrated this milestone for ‘Acelerados,’ a channel delivering in-depth car reviews and exclusive racing access for fans since 2014.

Olga Resiga, Chief Business Development Officer at SOFTSWISS, couldn’t hide her excitement: “The race was breathtaking, and I am thrilled to have been part of this remarkable occasion. Celebrating this milestone for Rubens Barrichello has been an honour.”

Barrichello, who also serves as SOFTSWISS’ non-executive director in Latin America, expressed his appreciation for the event: “I am deeply grateful for the support and encouragement from my colleagues during this significant event! I am proud to be part of a company that values and supports external initiatives like this celebration. It is impressive to see that SOFTSWISS applies this same strategy in business, consistently going the extra mile for its partners. ”?

SOFTSWISS is currently stepping up their game in the global iGaming industry. Barrichello’s recent appointment reflects their strategic plan to leverage his extensive experience and insights to solidify their position in the Latin American market.

WHAT’S NEXT: SiGMA East Europe Summit powered by Soft2Bet, happening in Budapest from 2 – 4 September.