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SiGMA Americas 2024: unlock the highlights

Katy Micallef April 11, 2024

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SiGMA Americas 2024: unlock the highlights

SiGMA America’s highly anticipated event is just around the corner – held once again at the Transamerica Conference Center, S?o Paulo. We’ve gone all out this year to bring you a bigger and better event, increasing our expo floor and crafting an agenda packed with exciting networking events. To help you navigate all the best moments, here’s a handy guide to make sure you don’t miss a thing.

Plan your trip

Visiting Brazil for the first time? The Plan Your Trip page on the SiGMA website is designed to help make your stay a breeze. From recommendations to travel tips, we’ve done the research so you don’t have to!

Sao Paulo is known for great nights out, and with so many of our networking events taking place here, the city should be your first port of call when it comes to accommodation. Our official partner hotel is the Hilton, S?o Paulo Morumbi.

Ensure your passport is valid, and be sure to check whether you require a visa to enter the country by checking our handy guide.

Watch the official SiGMA podcast

Getting to the event

We’ve taken all the necessary steps to make your journey to the expo and conference as hassle-free as possible. 

Take the official SiGMA Shuttle Bus: 

This shuttle service offers convenient round-trip transportation from the Hilton Morumbi Hotel to the Transamerica Expo Center, starting at 8:30am and running until 6:30pm.

Popular ride-hailing apps include Uber and 99. 

Tickets to the metro must be purchased at the stations, APP TOP or via WhatsApp through the number (+551138882200).

Stay in the know

Don’t miss last minute changes – stay up-to-date with all the latest updates through SiGMA’s official social media channels and the official SiGMA Podcast. Join the official SiGMA Telegram Channel by clicking here. 

Beat the queues

Pre-registration will be available to delegates at the Hilton Morumbi Meeting Room on April 23rd, from 14:00 to 22:00. Have your ticket handy, a digital version is enough and don’t forget to have a form of identification with you. Join the networking drinks and break the ice with fellow delegates from 18.00pm onwards.

You can generate your badge through this quick and easy link.

Tips and Tricks 

The Real (R$) is the official currency in Brazil, credit cards are widely accepted. Stay updated on COVID-19 travel guidelines, as they may change. Take note of emergency numbers, most importantly: 192 for ambulances, 193 for fire related emergencies, and 190 for the police. Don’t forget your power adapter: Type C and Type N are used in Brazil. 

Official SiGMA Americas Instagram filter

Don’t just take a selfie, take a SiGMA selfie!? For the first time ever, we’ve designed a filter that you can use when posting on your socials.

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